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Journalists are mobile. They work odd hours and from anywhere. Rather than run down stories, they lean on online resources to research and illustrate their stories. It’s why Lookatmedia™ exists.
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A rich vein of pure gold
Anyone who has done any actual online research understands the joy of finding a rich vein of content and information that fits your purpose. It can broaden your understanding of a subject and even send your research in different, more fascinating directions. It’s the same for a journalist. Imagine how they will feel about the rich vein of content on your new Lookatmedia™ centre.
24/7/365 day a year access for your PR team
Lookatmedia makes it easier for your PR team to work from anywhere. Imagine your team is at a launch, and a journalist calls and asks for images and videos. They direct the journalist to your Lookatmedia™ centre, and it does the rest. Imagine if a media representative is looking for stats or facts to flesh out a story. You send them to that part of your Lookatmedia™ centre. Imagine you have a photographer or videographer at an opening, event, or festival. They upload the images and video they’ve created straight into your Lookatmedia™ Digital Asset Management (DAM) solution.
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‘I have an idea for a storyline, but I’m not sure it will get the media’s attention’
Your PR Team has a million ideas they’d love to test if only they had a platform to try them. Lookatmedia™ is that platform. Your team can create and illustrate countless storylines and ideas and measure what content captures media attention. It’s a great way to harness the creative prowess of your PR team.
24/7/365 day a year access for the media
Journalists, media representatives and influencers can access your Lookatmedia™ centre from anywhere, at any time and on any device. Allow them to access all the story ideas and pre-approved images and videos they need to create content 24/7/365 days a year.
Secure cloud-based access
The media can view, read, and download any content they want from your Lookatmedia™ centre, but they can’t just download images and video. To do that, they need to register and log in. Once logged in, they click on an image in an article to download or access all the pre-approved content you have assigned for media use.
