Events
All Events
Launch campaign benefits through Lookatmedia™
Most campaign launches include a PR campaign. Often, these PR campaigns use the same creative material and themes. With advertising campaigns, it’s easy to control when this content is released to the public, as the brand employs everyone involved in disseminating this content. This is not the case with PR.
Creating Media packages for events and festivals
In addition to adding images and video to an individual story, Lookatmedia™ also allows you to add Media Packages.
Before and after the press conference
Live press conferences are an effective strategy when you have big news to announce. However, it’s becoming progressively more challenging logistically. Lookatmedia™ provides your PR teams with a feature that simplifies the logistics and improves outcomes of press conferences.
PR event promotions
Whereas the purpose of PR events may vary, they all have the common goal of increasing awareness and positive exposure. Whereas social media is playing an increasingly important role in the exposure of these events, media coverage is still considered the most important goal.
Event Social Influencers and Bloggers
Social Influencers and Bloggers play an increasingly important role in promoting events and are new Media sources that should not be overlooked. Lookatmedia™ provides an environment where you can engage with these groups and enable them to create more and better content.
One size does not fit all
The traditional approach to online PR resources for journalists is binary. You can have a media release and maybe a media kit. Anything else, and you’re going to have to call us. That doesn’t work as well for journalists or media representatives as it once did.