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You work your PR department hard enough. Do you expect them to be at their best 24/7? Lookatmedia™ centre was designed to do much heavy lifting for your PR team and provide the media with secure access to 24/7/365-day news, stories, images, and videos.
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Amplify the power and reach of your PR team
Just as you depend increasingly on software to make your business more efficient, responsive, and successful, you need a new software solution to deliver the same efficiencies for your PR team. Lookatmedia™ was designed to capture the creativity and skills of your PR team, then amplify them. Lookatmedia™ allows your PR team to tap into the visual collateral you’ve commissioned, helping them create more and better-quality media-friendly content…more often.
Location, location, location
The online media centres offered by most retail brands do not inspire repeat visits. Your Lookatmedia™ centre does. Lookatmedia™ allows you to create content in the context and format you would like to see in the media. Create and publish everything from business news to listicles and everything in between, in the one, media friendly location.
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More than just window dressing
Just as every shopper creates their shopping journey, every journalist, media representative starts with their own journey in mind. Some are destination shoppers. Others want you to guide them through the experience. Lookatmedia™ was designed to cater for both; with intuitive discovery tools and smart check out solutions, your PR team can create experiences that create a broader understanding in the media of what makes your brand unique.
No waiting
Nothing is more frustrating to a shopper than having to go and find a sales assistant. The same is true for the media. Sometimes they will want assistance from your PR team. Other times they’re ‘just browsing’. Lookatmedia™ provides an environment where a journalist can discover new content and download it themselves or ask your PR team for assistance. It is another way we ensure your PR teams get to focus on delivering more and better results.
The smartphone of Media solutions
None of us knew we needed a smartphone until we had one. Now we have one, we couldn’t imagine our life without it. The same is true for your Lookatmedia™ centre. Who knew how much a difference it would make to the lives of your PR team? Who understood how much of an impact it would have on your media presence and relationships? Who knew what the effect would be on the lives of journalists, media representatives and influencers? Now you have it, you can’t imagine what your lives were like before.
