Image and video management at its core
The Lookatmedia™ centre was the natural extension of one of the world’s most loved Digital Asset Management (DAM) solutions, Lookatme™. Many brands have used this solution to provide journalists and media representatives with access to their digital asset collections for a decade. It’s resulted in high profile exposure on television, print and digital media. The experience Lookatme™ had with providing digital assets to the media formed the foundations of a strategy to meet journalists’ needs better.
Continuous improvement
More than three years ago, Digital Storytelling and Lookatme™ collaborated to create and launch the Visit Victoria Media centre. It was at the time (and remains) one of the world’s best media centres for a tourism (or any other) brand. Since that time, the team has continued to work on the development of the Lookatmedia™ centre, as well as develop a bespoke solution for Destination NSW.